Retailer

Research on Lowe’s

Lowe’s marks ads inside its results: this week they are 16% of its top results. Lowe’s own brands, such as allen + roth, hold 34% of the top results. Other companies also sell on Lowe’s site as marketplace sellers. How selling at Lowe’s works

This week at Lowe’s

3rd week of October 2026 · 12 to 18 October

TOTO went from 19% to 12% of the top results for toilet seats.

  • The brand allen + roth holds 18% of Lowe’s top results across bathroom and kitchen categories.
  • Ads are 16% of Lowe’s top results. Kohler is on 25% of them, more than any other brand.
  • 14 products entered the top results; 9 are new to the category.
Read the weekly report for Lowe’s

Biggest changes this week

  • TOTOToilet seatsdown, from 19% to 12%
  • TOTOToiletsdown, from 9% to 2%
  • DeltaBathroom sink faucetsup, from 21% to 27%
  • KrausKitchen faucetsdown, from 9% to 4%
  • KohlerToiletsup, from 35% to 40%

gained share lost share

Category reports for Lowe’s

Compare with other retailers

Monthly. September 2026.

CategoryBiggest brandShare
Bathroom vanitiesallen + roth (the retailer’s own brand)35%
Bathroom sink faucetsDelta28%
ToiletsKohler38%
Vanity lightingallen + roth (the retailer’s own brand)44%
Cabinet knobsallen + roth (the retailer’s own brand)55%
Kitchen faucetsDelta28%
Kitchen sinksallen + roth (the retailer’s own brand)31%
Shower doorsDelta21%
Shower headsDelta30%
Shower systemsBWE19%
BathtubsMAAX32%
Toilet seatsMayfair by Bemis37%
Medicine cabinetsStyle Selections (the retailer’s own brand)24%
Garbage disposalsInSinkErator73%

The retailer’s own brand

Studies

See your own brand in this view

Email Levi