Monthly category report
Kitchen sinks at Lowe’s, October 2026
Project Source went from 1% to 6% of the top results since September, the biggest change in this report.
At a glance
- 35%Biggest brand: allen + roth
- 17%of the top results are ads
- 1% to 6%Biggest change: Project Source gained share
Key findings
- The brand allen + roth, the retailer’s own brand, leads with 35% of the top results.
- Ads are 17% of the top results. Elkay and MYRYY have the most, 2% and 1% after rounding.
- Project Source went from 1% to 6% of the top results since September.
- 11 products entered the top results; 7 are new to the category.
- The brand allen + roth leads “kitchen sink” with 42% of the top results.
About this report
This report covers 70 products from 11 brands in the top results for kitchen sinks at Lowe’s, 1 to 31 October 2026. Top results are the first 24 products a shopper sees in a category or a search. It shows what a shopper sees, not what sells.
How it is measuredChanges this month
Project Source went from 1% to 6% of the top results since September.
- Project Source (the retailer’s own brand)up, from 1% to 6%
- allen + roth (the retailer’s own brand)up, from 31% to 35%
- Elkaydown, from 14% to 10%
- Krausdown, from 18% to 14%
gained share lost share
What it shows
The two biggest losses were the same size: Elkay, from 14% to 10%, and Kraus, from 18% to 14%. Two brands gained 3% or more and two brands lost 3% or more. Project Source, the biggest mover, is one of Lowe’s own brands.
Why it matters
Project Source is seen more in kitchen sinks at Lowe’s than in September: about one place in every 24 gained.
What to do
Ask your buyer at Lowe’s whether Project Source, the retailer’s own brand, is adding products in kitchen sinks.
New products
11 products entered the top results; 7 are new to the category.
- Project Source Knox Drop-in 33-in x 22-in Stainless steel Double…new to the categoryPosition 11$79
- Elkay Dayton Drop-in 33-in x 22-in Stainless steel Double…Position 19No price
- Sinkology Austen Farmhouse/Apron-Front Undermount 33-in…Position 20$393
- allen + roth Kaiden Drop-in or undermount 25-in x 22-in Quartz…Position 22No price
Showing 4 of 11.
No brand has more than one.
What it shows
Of the 11 products that entered the top results in October, 7 are new to the category; the other 4 were already in it, lower down. No brand has more than one. The best-placed new product of those listed is from Project Source, at position 11, priced at $79.
Why it matters
The 11 new products for kitchen sinks at Lowe’s are those in the top results in October and not in the four weeks before.
What to do
Compare the prices of the new products with your own in kitchen sinks: those listed run from $79 to $393.
What shoppers search
The brand allen + roth leads “kitchen sink” with 42% of the top results.
- “kitchen sink”allen + roth42%ads 17%
- “drop in kitchen sink”Elkay and Project Source tied21%ads 0%
- “undermount kitchen sink”allen + roth38%ads 17%
- “farmhouse sink”DeerValley38%ads 17%
Search results on 31 October.
What it shows
Behind allen + roth in “kitchen sink” are Kraus (21%) and Kohler (8%). Elkay and Project Source are tied for “drop in kitchen sink”, on 21% each. Ads are 17% of the top results for “kitchen sink”.
Why it matters
The brand allen + roth leads both the category page and “kitchen sink” at Lowe’s, so the two ways into kitchen sinks show the same brand first.
What to do
Search “kitchen sink” at Lowe’s and see which of your products are in the top results.
What this report does not show
- Sales: a bigger share means a brand is seen more, not that it sells more.
- Lowe’s results depend on the shopper’s store.
- Who paid for an ad is not visible: the brand shown is the brand on the product.
Cite this report
Altavane Research, “Kitchen sinks at Lowe’s, October 2026”, published 2 November 2026. https://altavane.com/research/lowes/kitchen-sinks/october-2026. Free to quote with a link.