Monthly category report
Kitchen faucets at Lowe’s, October 2026
Ads are 17% of the top results, about four places in every 24.
At a glance
- 28%Biggest brand: Delta
- 17%of the top results are ads
- 12% to 15%One of the biggest changes: Kohler gained share
Key findings
- Delta leads with 28% of the top results.
- Ads are 17% of the top results. Kohler is on 75% of them, more than any other brand.
- Kohler went from 12% to 15% of the top results since September.
- 10 products entered the top results; 7 are new to the category.
- Delta leads “kitchen faucet” with 34% of the top results.
About this report
This report covers 64 products from 12 brands in the top results for kitchen faucets at Lowe’s, 1 to 31 October 2026. Top results are the first 24 products a shopper sees in a category or a search. It shows what a shopper sees, not what sells.
How it is measuredChanges this month
Kohler went from 12% to 15% of the top results since September.
- Kohlerup, from 12% to 15%
- Project Source (the retailer’s own brand)down, from 17% to 14%
- andromedown, from 1% to 0%
gained share lost share
What it shows
The biggest loss was Project Source, from 17% to 14%. One brand gained 3% or more and one brand lost 3% or more. Kohler also has two products among the new products below.
Why it matters
Kohler is seen more in kitchen faucets at Lowe’s than in September: about one place in every 24 gained.
What to do
Look at what changed for Kohler in kitchen faucets in October: its new products, prices and ads can all be seen from outside.
New products
10 products entered the top results; 7 are new to the category.
- Kraus Torak Spot-Free Stainless Steel Single Handle…new to the category · adPosition 6$180
- Moen Georgene Single Handle Deck-mount Pull-down Kitchen…new to the categoryPosition 8$189
- Kohler Traditional Vibrant Brushed Moderne Brass Single…new to the category · adPosition 9$707
- Kohler Crue Pre-Rinse Spring Vibrant Stainless Single…new to the category · adPosition 12$680
- Delta Trask Single Handle Deck-mount Touchless Pull-down…new to the categoryPosition 19$544
- Project Source Mabel Stainless Steel Single Handle Deck-mount Pull…Position 19$76
Showing 6 of 10.
By brand
- Kohler2
- Project Source (the retailer’s own brand)2
- allen + roth (the retailer’s own brand)1
- Delta1
- Kraus1
- Moen1
- Other brands2
What it shows
Of the 10 products that entered the top results in October, 7 are new to the category; the other 3 were already in it, lower down. Kohler and Project Source have the most, two each. The best-placed new product of those listed is from Kraus, at position 6, priced at $180; it is an ad.
Why it matters
The 10 new products for kitchen faucets at Lowe’s are those in the top results in October and not in the four weeks before.
What to do
Check which of the new products for kitchen faucets are ads, and compare their prices with your nearest products.
What shoppers search
Delta leads “kitchen faucet” with 34% of the top results.
- “kitchen faucet”Delta34%ads 17%
Search results on 31 October.
What it shows
Behind Delta in “kitchen faucet” are Moen (25%) and Kohler (8%). Ads are 17% of the top results for “kitchen faucet”. Delta is also the biggest brand on the category page, with 28%.
Why it matters
Delta leads both the category page and “kitchen faucet” at Lowe’s, so the two ways into kitchen faucets show the same brand first.
What to do
Search “kitchen faucet” at Lowe’s and see which of your products are in the top results.
What this report does not show
- Sales: a bigger share means a brand is seen more, not that it sells more.
- Lowe’s results depend on the shopper’s store.
- Who paid for an ad is not visible: the brand shown is the brand on the product.
Cite this report
Altavane Research, “Kitchen faucets at Lowe’s, October 2026”, published 2 November 2026. https://altavane.com/research/lowes/kitchen-faucets/october-2026. Free to quote with a link.