Weekly report
The Home Depot weekly report, 1st week of September 2026
Glacier Bay holds 21% of The Home Depot’s top results across bathroom and kitchen categories.
At a glance
- 21%Biggest brand: Glacier Bay
- 4%of the banner ads are for InSinkErator
- 17% to 14%One of the biggest changes: Glacier Bay lost share
Key findings
- Glacier Bay holds 21% of The Home Depot’s top results across bathroom and kitchen categories.
- InSinkErator is on 4% of the banner ads above The Home Depot’s results, more than any other brand.
- Glacier Bay went from 17% to 14% of the top results for bathroom sink faucets.
- 2 products entered the top results; 1 is new to the category.
- Delta and Kraus lead the most searches at The Home Depot, 21% each.
About this report
This report covers 217 products from 21 brands in the top results of seven bathroom and kitchen categories at The Home Depot, 31 August to 6 September 2026, and 14 searches. Top results are the first 24 products a shopper sees in a category or a search. It shows what a shopper sees, not what sells.
How it is measuredChanges since last week
Glacier Bay went from 17% to 14% of the top results for bathroom sink faucets.
- Glacier Bay (the retailer’s own brand)Bathroom sink faucetsdown, from 17% to 14%
- Glacier Bay (the retailer’s own brand)Kitchen sinksup, from 61% to 64%
- KrausKitchen sinksdown, from 20% to 18%
gained share lost share
What it shows
The biggest gain was Glacier Bay in kitchen sinks, from 61% to 64%. Of the three moves charted, one is a gain and two are losses. One week’s move; the same move next week would make it a trend.
Why it matters
Glacier Bay is seen less in bathroom sink faucets at The Home Depot than a week ago: about one place in every 24 lost.
What to do
Look at which products took the places Glacier Bay gave up in bathroom sink faucets this week.
New products
2 products entered the top results; 1 is new to the category.
- Delta Classic 500 Alcove Bathing and Showering Systems…Shower doors · new to the categoryPosition 9$249
- Sterling 60 in. x 30 in. Soaking BathtubBathtubsPosition 24$349
No brand has more than one.
What it shows
Of the 2 products that entered The Home Depot’s top results this week, 1 is new to their category; the other 1 was already in it, lower down. The categories with the most are bathtubs and shower doors, with one each.
Why it matters
The 2 new products at The Home Depot are those in the top results this week and not in the four weeks before.
What to do
Compare the prices of the new products at The Home Depot with your own: those listed run from $249 to $349.
What shoppers search
Delta and Kraus lead the most searches at The Home Depot, 21% each.
Share of searches led
- Delta21%
- Kraus21%
- DreamLine14%
- Glacier Bay14%
- Kohler14%
One search per category
- “kitchen faucet”Glacier Bay58%
- “drop in kitchen sink”Kohler42%
- “shower doors”Delta42%
Search results on 6 September.
What it shows
This report has 14 searches at The Home Depot, and 7 different brands lead at least one. After the leaders, DreamLine, Glacier Bay and Kohler lead the most, 14% of them each.
Why it matters
The brand shown first depends on the words searched: no brand leads in more than 21% of the searches at The Home Depot.
What to do
Search the words for your own categories at The Home Depot and note which of your products are in the top results.
What this report does not show
- Sales: a bigger share means a brand is seen more, not that it sells more.
- At The Home Depot no product is marked as an ad, so a paid place without a mark is not counted, and many banner ads name no brand.
- The searches are words we chose. How many people make each one is not known.
Cite this report
Altavane Research, “The Home Depot weekly report, 1st week of September 2026”, published 2 October 2026. https://altavane.com/research/the-home-depot/weekly/september-2026-week-1. Free to quote with a link.