Monthly category report
Kitchen sinks at The Home Depot, October 2026
Glacier Bay went from 49% to 42% of the top results since September, the biggest change in this report.
At a glance
- 42%Biggest brand: Glacier Bay
- 16%of the banner ads are for Blanco
- 49% to 42%Biggest change: Glacier Bay lost share
Key findings
- Glacier Bay, the retailer’s own brand, leads with 42% of the top results.
- Blanco is on 16% of the banner ads above The Home Depot’s results, more than any other brand.
- Glacier Bay went from 49% to 42% of the top results since September.
- Glacier Bay leads “kitchen sink” with 42% of the top results.
About this report
This report covers 29 products from 7 brands in the top results for kitchen sinks at The Home Depot, 1 to 31 October 2026. Top results are the first 24 products a shopper sees in a category or a search. It shows what a shopper sees, not what sells.
How it is measuredChanges this month
Glacier Bay went from 49% to 42% of the top results since September.
- Glacier Bay (the retailer’s own brand)down, from 49% to 42%
- Krausup, from 24% to 29%
- AKDYup, from 7% to 8%
gained share lost share
What it shows
The biggest gain was Kraus, from 24% to 29%. One brand gained 3% or more and one brand lost 3% or more. Glacier Bay, the biggest mover, is one of The Home Depot’s own brands.
Why it matters
Glacier Bay is seen less in kitchen sinks at The Home Depot than in September: about two places in every 24 lost.
What to do
Look at which products took the places Glacier Bay gave up in kitchen sinks; Kraus went from 24% to 29%.
New products
One product entered the top results this month.
It sits under other brands, so it is not listed by name.
What shoppers search
Glacier Bay leads “kitchen sink” with 42% of the top results.
- “kitchen sink”Glacier Bay42%
- “drop in kitchen sink”Kohler34%
- “undermount kitchen sink”Kraus46%
- “farmhouse sink”DeerValley25%
- “stainless steel kitchen sink”Glacier Bay and Kohler tied29%
- “workstation sink”Kraus34%
Search results on 31 October.
What it shows
Behind Glacier Bay in “kitchen sink” are Kraus (25%) and AKDY (9%). Kohler leads “drop in kitchen sink” with 34%. Glacier Bay is also the biggest brand on the category page, with 42%.
Why it matters
Glacier Bay leads both the category page and “kitchen sink” at The Home Depot, so the two ways into kitchen sinks show the same brand first.
What to do
Search “kitchen sink” at The Home Depot and see which of your products are in the top results.
What this report does not show
- Sales: a bigger share means a brand is seen more, not that it sells more.
- At The Home Depot no product is marked as an ad, so a paid place without a mark is not counted, and many banner ads name no brand.
- The searches are words we chose. How many people make each one is not known.
Cite this report
Altavane Research, “Kitchen sinks at The Home Depot, October 2026”, published 2 November 2026. https://altavane.com/research/the-home-depot/kitchen-sinks/october-2026. Free to quote with a link.