Monthly category report
Shower systems at The Home Depot, September 2026
AKDY and American Standard tie at 12% of the top results.
At a glance
- 12%Biggest brands: AKDY and American Standard, tied
- 8%of the banner ads are for Kohler
- 7% to 3%Biggest change: EVERSTEIN lost share
Key findings
- AKDY and American Standard tie at 12% of the top results.
- Kohler is on 8% of the banner ads above The Home Depot’s results, more than any other brand.
- EVERSTEIN went from 7% to 3% of the top results between the start and the end of September.
- 5 products entered the top results since 19 September; 2 are new to the category.
- AKDY, American Standard, Delta and Moen tie for “shower system”, with 13% each.
About this report
This report covers 49 products from 16 brands in the top results for shower systems at The Home Depot, 1 to 30 September 2026. Top results are the first 24 products a shopper sees in a category or a search. It shows what a shopper sees, not what sells.
How it is measuredChanges this month
EVERSTEIN went from 7% to 3% of the top results between the start and the end of September.
- EVERSTEINdown, from 7% to 3%
- Deltaup, from 9% to 12%
- GRANDJOYdown, from 8% to 5%
gained share lost share
8 to 14 September against 24 to 30 September.
What it shows
The biggest gain was Delta, from 9% to 12%. One brand gained 3% or more and two brands lost 3% or more. In all, ten brands moved by a full percent or more.
Why it matters
EVERSTEIN is seen less in shower systems at The Home Depot than earlier in September: about one place in every 24 lost.
What to do
Look at which products took the places EVERSTEIN gave up in shower systems; Delta went from 9% to 12%.
New products
5 products entered the top results since 19 September; 2 are new to the category.
- YAWWALK LED Mood Lighting 6-Spray Rectangular 28 in. x 16…Position 12$1,869
- YAWWALK LED Mood Lighting 6-Spray Rectangular 28 in. x 16…new to the categoryPosition 12$1,979
- EVERSTEIN 5-Spray Square 12 in. Rain Wall Mount Shower Systemnew to the categoryPosition 14$675
- GRANDJOY 12 in. Mood Light Quadruple Handles 3-Spray Shower…Position 16$929
- Kohler HydroRail-R 2-Spray Shower Column KitPosition 21$673
By brand
- YAWWALK2
- EVERSTEIN1
- GRANDJOY1
- Kohler1
What it shows
Of the 5 products that entered the top results since 19 September, 2 are new to the category; the other 3 were already in it, lower down. YAWWALK has the most, two. Two are tied for the best position, 12: one from YAWWALK and one from YAWWALK.
Why it matters
These are the first figures for shower systems at The Home Depot, so a new product is one in the top results after 19 September and not before it that month.
What to do
Compare the prices of the new products with your own in shower systems: those listed run from $673 to $1,979.
What shoppers search
AKDY, American Standard, Delta and Moen tie for “shower system”, with 13% each.
- “shower system”AKDY, American Standard, Delta and Moen tied13%
Search results on 30 September.
What it shows
Next in “shower system”, after the tied leaders, are GRANDJOY (8%) and Kohler (8%). These are the results of 30 September. The other 4% of “shower system” sits under other brands.
Why it matters
A search is a second way into shower systems, and for “shower system” no one brand is ahead at The Home Depot.
What to do
Search “shower system” at The Home Depot and see which of your products are in the top results.
What this report does not show
- Sales: a bigger share means a brand is seen more, not that it sells more.
- At The Home Depot no product is marked as an ad, so a paid place without a mark is not counted, and many banner ads name no brand.
- The searches are words we chose. How many people make each one is not known.
Cite this report
Altavane Research, “Shower systems at The Home Depot, September 2026”, published 2 October 2026. https://altavane.com/research/the-home-depot/shower-systems/september-2026. Free to quote with a link.