Product Shelf

Know who holds page one of your category, on every site.

Most tools measure search.

Shoppers also browse. We capture the category pages you care about, slot by slot, every day, and show your share of page one against the rivals you name.

  • Your share of page one by site, week over week
  • Paid slots kept apart from organic ones
  • The same category across four retailers
  • The page exactly as it was captured, on any date

What you get.

Everything Shelf Share gives you, on every retailer you sell through.

Page one, slot by slot

Every product on the category pages you care about, in the order a shopper sees them, with the brand, price, rating and badge on each.

Your share against named rivals

Share of page one by brand, week over week, with everyone you did not name grouped so the picture stays readable.

Who took your slots

When you lose a position: the product that took it, whether it was paid, and the day it happened.

Paid and organic apart

Sponsored placements marked on every shelf, so a bought slot is never mistaken for a lost one.

Every retailer side by side

The same category on Lowe’s, The Home Depot, Wayfair, Ferguson and any other site you sell through.

The page as it was

Open any capture date and see the shelf exactly as it looked, with rank and price history one click away.

From a share number down to one product

Your share, against the rivals you name

Pick the brands that matter. Everyone else fades to gray. Eight weeks by default, any range you choose.

Four sites side by side, without pretending they are the same

Shelves do not map one to one across retailers. Each site is shown on its own capture, and we label the nearest shelf where there is no exact match.

The page as the shopper saw it

Open any day. Click any product to see its rank and price history.

Questions it answers.

In the words brand managers use when they ask us.

Works on Lowe’s, The Home Depot, Wayfair and Ferguson as standard, and on any other retailer you sell through. See it retailer by retailer

  • Who holds page one of bathroom vanities at Lowe’s this week, and who gained?
  • Did we lose that slot, or did someone buy the slot above us?
  • Which rivals are climbing on our shelves, and on which retailers?
  • Is our share of the shelf the same at The Home Depot as it is at Lowe’s?

See Shelf Share on a brand you know.

A three-minute tour of Metrics on Kohler. No form.